The Rules of the Game

By Heidi Douglas

How well can you play a game without knowing the rules?  Albert Einstein, the father of modern physics, believed, “You have to learn the rules of the game.  And then you have to play better than anyone else.”  Women have “come a long way, baby” across a generation, demonstrating excellence in scholarship, leadership, and commitment and gaining access to historically non-traditional jobs and careers.  So why, when women are in these positions that they are clearly qualified for, do they so often feel like fish out of water?  As though some elusive dynamic is at work that they don’t fully understand and feel powerless to influence.  Why do they feel that way?  Missing from their rigorous academic curriculum were the rules of the game of business.

In her book, Play Like A Man Win Like A Woman, Gail Evans, former CNN executive vice president, presents, in an insightful and entertaining manner, the rules of the game from her decades of experience working in the hyper-competitive, male-dominated media industry.  An adjunct professor at Georgia Tech’s School of Management teaching courses on Gender, Race and Ethnicity in Organizational Behavior, Gail says, “I want to let you women in on a secret I’ve learned through my years in the corporate world: There is a set of unwritten rules in business and, while you may not choose to follow all of them, if you don’t know what they are, you might as well be playing the game with both hands tied behind your back.”  Play Like A Man Win Like A Woman spent several months on the New York Times, Business Week, and Wall Street Journal’s bestseller lists and has been consistently acknowledged as a category leader for more than a decade.

Join us as Gail Evans discusses her influential, provocative book at the UConn Storrs campus:

Date:  Thursday April 12th
Time: 11 a.m. – 12:30 p.m.
Location:  Student Union Theatre

The event is sponsored by Phi Sigma Rho and WiMSE and will be moderated by Emmy-nominated WTHN-TV Channel 8 Anchor/Reporter Ann Nyberg.

Everyone is invited to read the book and join in the discussion.  Complimentary copies, autographed by the author, are available for female engineering students, faculty, administrators and staff from 10 a.m. to 3 p.m. daily in the EII Building, Room 304.  Please RSVP.

The discussion will be streamed live at http://mediasite.dl.uconn.edu/Mediasite/Viewer/?peid=8d9271c884c24ad3b95397701cece7361d.

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